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CDW Ecommerce Website

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Client: CDW

Role: Creative Director, User Experience Director

Overview: This project included a complete site and brand redesign.

Challenge: The goal was to simply and modernize the online shopping experience while improving product findability and increasing sales.

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Client: CDW

Role: Creative Director, User Experience Director

Overview: This project included a complete site and brand redesign.

Challenge: The goal was to simply and modernize the online shopping experience while improving product findability and increasing sales.

Client: CDW

Role: Creative Director, User Experience Director

Overview: This project included a complete site and brand redesign.

Challenge: The goal was to simply and modernize the online shopping experience while improving product findability and increasing sales.

 

Deliverables

  • User Research

  • Personas

  • Customer Journey

  • User Flow Diagram

  • Sitemap

  • Wireframes

  • UI Design

Tools