Long John Silvers Website
Client: Long John Silvers
Role: User Experience Director, Creative Director
Overview: The goal of this website was to introduce the new Freshside Grill healthy menu and brand to consumers.
Challenge: The challenge was to create a new sub-brand that separated from the overarching brand in a way to attract new customers and get them to try the newly available healthy options.
Client: Long John Silvers
Role: User Experience Director, Creative Director
Overview: The goal of this website was to introduce the new Freshside Grill healthy menu and brand to consumers.
Challenge: The challenge was to create a new sub-brand that separated from the overarching brand in a way to attract new customers and get them to try the newly available healthy options.
Client: Long John Silvers
Role: User Experience Director, Creative Director
Overview: The goal of this website was to introduce the new Freshside Grill healthy menu and brand to consumers.
Challenge: The challenge was to create a new sub-brand that separated from the overarching brand in a way to attract new customers and get them to try the newly available healthy options.
Deliverables
Customer Persona
Storyboard
User Flow Diagram
Sitemap
Wireframes
UI Design
